Sales Success: Unlocking Potential Through Financing with Justin Hatcher

From Home Service Expert

In this discussion with Justin Hatcher, president of One and Fund, he shares insights on how innovative financing solutions can empower home improvement contractors to close larger projects and scale their businesses. With over two decades in sales and consumer financing, Hatcher emphasizes the importance of strategic financial programs in driving significant growth within the industry.

Key Takeaways

  • Home improvement sales thrive on financing—65% of projects are funded, not just sold.
  • Transitioning from radio to renovations? Justin's journey shows cash is king in unexpected places.
  • Siding houses in winter: a recipe for 'no thanks'—focus on sales instead!
  • One and Fund connects contractors to lenders, flipping the financing game from baker's dozen to buffet.
  • Top performers integrate financing into their pitch; it's not an afterthought, it's a strategy.

Mentioned in This Episode